Jet City Rent Identity

Jet City Rent

The Space Needle is a highly recognized symbol but much overused in marketing and design in Seattle. We recognized the strong equity of using the iconic structure and how it instantly conveys the location, but the owner wanted something more current, iconic and unique. We retained the graphic equity of the Space Needle, but added a relevant twist by turning the Space Needle into a key which directly relates to the nature of this rent management company.

Jet City Rent Business Card
Jet City Rent Business Cabinet